Programmatic Audio Solutions

Reach Engaged Listeners Across Streaming, Podcasts, and Radio

Person wearing headphones and using a smartphone while riding public transit, representing streaming audio and podcast listeners reachable through programmatic audio advertising.

Reach 1.5 billion digital audio listeners worldwide with Simpli.fi’s programmatic audio offering. Run targeted campaigns across premium inventory, including podcasts, streaming music services, and digital radio, with optional clickable companion ads.

Launch audio campaigns that connect and convert

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Access Premium Audio Inventory

Reach listeners across top music streaming, digital radio, and podcast platforms, meeting them where they’ve already tuned in and engaged. These high-attention environments give your message room to resonate, free from the visual clutter competing for attention everywhere else.

Person holding a smartphone displaying an in-app audio companion banner ad, illustrating how programmatic audio ads can include clickable extensions for deeper engagement.

Expand Engagement with Clickable Companion Ads

Amplify messaging and drive engagement with clickable companion ads. These ads appear while audio is playing, creating a seamless connection and clear engagement point. With measurable conversion tracking, gain insight into how audiences interact with campaigns.

Woman listening with over-ear headphones while using her mobile phone at home, demonstrating how programmatic audio campaigns reach listeners across streaming music, podcasts, and digital radio.

Enhance Your Multichannel Efforts with Audio Solutions

Launch audio ads alongside your video, display, and CTV campaigns, all from a single, streamlined platform. Simpli.fi’s unified approach empowers advertisers to coordinate messaging across every touchpoint while gaining real-time reporting insights by domain, impressions, and conversions.

Extend Your Reach with Simpli.fi’s Programmatic Audio Advertising Platform

01

Access Premium Audio Inventory

Reach engaged listeners across top platforms, including podcasts, digital radio, and music apps.

02

Target by Behavior and Context

Refine your audience with filters like age, gender, language, genre, and playlists to serve the right message at the right moment.

03

Reinforce with Companion Ads

Boost engagement by pairing your audio with clickable display creatives that invite immediate interaction.

04

Boost Your Media Mix

Launch audio ads alongside display, video, and CTV, streamlined from a single platform to drive cohesive performance.

05

Measure What Matters

Get transparent, real-time insights with reporting by domain, deal ID, impressions, and conversions.

Relevant Resources

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FAQ: Programmatic Audio Solutions

What is programmatic audio advertising?+

Programmatic audio advertising automates the buying and placement of audio ads across digital platforms such as podcasts, online radio, and music streaming services. Through Simpli.fi’s platform, advertisers can target specific audiences and manage audio alongside display, video, and CTV campaigns for unified, data-driven performance.

How does programmatic audio work on Simpli.fi’s platform?+

Simpli.fi lets advertisers upload audio creatives and companion display ads, then apply audience and publisher targeting to reach listeners in real time. Campaigns are optimized using granular reporting that tracks impressions, completion rates, and conversions across channels—all in one dashboard.

What are companion ads in programmatic audio?+

Companion ads are clickable display ads that appear alongside audio ads, reinforcing brand messaging with visual engagement. When used with programmatic audio, they help drive measurable online actions and improve brand recall through both sound and sight.

What targeting options are available for programmatic audio campaigns?+

Simpli.fi’s programmatic audio supports advanced targeting by age, gender, language, genre, and playlist type, ensuring your message reaches the most relevant listeners. Pair this with Simpli.fi’s location-based targeting, or layer in domain-level data and deal ID insights to sharpen performance and drive stronger ROI.

Why should advertisers include programmatic audio in their unified strategy?+

With over 1.5 billion digital audio listeners, programmatic audio gives brands access to highly engaged audiences in an immersive, screen-free environment. Integrating audio into your unified cross-channel campaigns helps extend reach, strengthen brand storytelling, and maintain message consistency across devices and platforms.