Service Models

Service That Scales With You

Whether you need hands-on support or full control, Simpli.fi offers service models designed to fit your goals, resources, and bandwidth. Our award-winning Client Success Team supports you at all stages, from onboarding & activation through ongoing optimizations and end-of-campaign recaps.

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Managed Service

Leverage Simpli.fi's Client Success Team for all stages of campaign execution.
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Hybrid Service

Get the best out of both worlds with your selected balance of service and control.
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Self-Service

Robust interface built for media buyers who desire more direct control over campaigns.
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Advanced API

Simpli.fi's API maps capabilities directly into your chosen interface, workflow, and reporting.

Service Models That Meet You Where You Are

01

Service Designed to Scale With Your Business

Whether you’re running across a few locations or nationwide, scale shouldn’t add complexity. Our service models support growth without forcing changes to your workflows. As programs expand, teams can maintain consistency in activation and reporting across markets.

02

Support That Matches Your Goals

Different objectives require different levels of involvement. Our service models allow you to choose how much strategic and tactical support you need based on your priorities. From guidance on campaign strategy to hands-on execution, each option is built to drive efficiency and measurable outcomes so you can stay focused on what matters most.

03

A Clear Path From Planning to Performance

Successful advertising depends on clear alignment across teams and markets. Our service models connect strategy, activation, and optimization within a single platform, reducing friction in day-to-day campaign management. This clarity helps teams move faster, stay coordinated, and drive stronger performance.

FAQs: Service Models

What service models does Simpli.fi offer?+

Simpli.fi provides three distinct service tiers: Managed Service, Hybrid Service, and Self-Service. These options allow partners to choose the right balance of hands-on control and expert support based on their technical resources and campaign volume. Simpli.fi also offers advanced API integrations.

How does the Managed Service model work?+

In the Managed Service model, the Simpli.fi Client Success and Ad Ops teams handle everything. We manage campaign setup, edits, monitoring, and optimization. This tier also includes full management of Facebook and Instagram campaigns via Facebook Business Manager.

How does the Hybrid Service model work?+

The Hybrid model combines the control of Self-Service with the support of Managed Service. This allows your team to handle day-to-day campaign management via the UI while leveraging the Simpli.fi Ad Ops team for specific complex tasks, high-touch optimizations, or overflow support when needed.

What is Simpli.fi Self-Service?+

Self-Service is designed for teams that want to manage their own campaigns. Clients use the Simpli.fi UI to set up, edit, and optimize their ads. While the client maintains control, they still have access to our reporting engine and email support from our success team.

How can developers use the Advanced API?+

The Advanced API is a RESTful, self-documenting integration that powers roughly 25% of all live campaigns. It supports three main functions: automated reporting, programmatic campaign setup, and real-time management or optimization.

Are auto-optimization and training included in all models?+

Yes. Every Simpli.fi partner, regardless of their service model, has access to our auto-optimization models and Bullseye training. Bullseye provides a comprehensive portal for learning resources, training materials, and sales enablement tools.